Apple came to the singer and her brother, artist/songwriter, Finneas, to write a song for their new holiday campaign called “Share Your Gifts”. “Billie and I got sent an incredibly early version of this commercial when they were still putting it together and we wrote this song while watching it. Beyond honored to be a part of this wonderful piece” said Finneas.
“come out and play” is a gorgeous acoustic ballad prompting those of a shy nature to get out and share your gifts and talents with the rest of the world. Billie Eilish opened up to Zane Lowe on Beats 1 more in-depth about the new song. “It was very different because we had never written a song about empowering yourself. Your talent and what you love is a gift to you… If it’s something you enjoy, share it. It’s very Christmassy and cute.”
Listen and watch below: